MEET ANISHA MOTWANI
Business strategist, professional speaker and author making active contributions to leading corporate and industry boards.
Anisha has recently conceptualised & edited a book titled 'Storm the Norm', a first-of-its-kind collection of contemporary stories of truly inspiring businesses and brands from India that either wrote or rewrote the norms of their respective industries and brought in unprecedented change and vibrancy.
Anisha Motwani draws from her rich experience of over 28 years in diverse industries - advertising, auto-manufacturing, financial and health services.
Possessing a keen insight into consumer behaviour, she has been the architect of several well-known consumer brands.She is known for her exceptional ability to turn deep insight into theory; and theories into action. And she has been doing it repeatedly. Often turning somber categories into vibrant ones.
Her reputation as a thought leader is reinforced by her appointment as a prominent member of several professional associations and industry credits.
She is a regular speaker at national & global business platforms & publishes her point of view on gender diversity, business, consumer and digital trends in MarketBuzzar.com – a portal of insights she founded, in addition to several leading publications.
In recognition of her achievements, she was voted as one of the ’50 Most Powerful Women in Indian Business’ by Business Today for three consecutive years since 2009. She has also recognized amongst the ‘Top 50 Women in Media, Marketing and Advertising’ by Impact & Colors for 4 consecutive years since 2011. She has been conferred ‘Women at Work Leadership Award 2011’ by Asian Confederation of Business and ‘Udyog Ratan’ by the Institute of Economic Studies amongst many others.
An MBA, Anisha studied in Sophiya College and lives in Delhi with her husband Mahinder and children - Prerna & Prithviraj.