Meet Lulu Raghavan
Working with some of the best brands, providing strategic counsel to them and leading a highly diverse team of talented creatives and strategists, Lulu Raghavan is one of the most well regarded brand consultants in India. She is the managing director of the Mumbai office of Landor Associates, which she helped establish in 2007, and is globally experienced, having worked in the San Francisco, New York, London, and Mumbai offices of Landor for over 12 years.
Lulu has led corporate and consumer branding programmes in diverse industries for a wide range of clients, including Alcatel-Lucent, American Express, Café Coffee Day, Dow Corning, Fidelity Investments, HCC, Hewlett-Packard, Jet Airways, Mahindra, One&Only Resorts, Panasonic, The Park Hotels, Samsung, Taj Hotels Resorts and Palaces, and Tata Global Beverages.
Lulu is a passionate industry commentator and the anchor for Bloomberg UTV’s Beyond Logo, a special series on the value of branding. She writes frequently on the subject of branding and is a two-time Atticus Award recipient for original published thinking in marketing services. She has spoken at and moderated branding panels for various conferences including the American Express Publishing Luxury Summit, Leading Hotels of the World Annual Assembly, CII-NID Design Summit, and Designyatra. Lulu appears as a protagonist in a Harvard Business School case study on the brand architecture evolution of Taj Hotels Resorts and Palaces.
Before joining Landor, Lulu was a brand consultant at Ogilvy Consulting in Mumbai. She has a BA in economics from Davidson College in the United States and an MBA in international business and marketing from SP Jain Institute of Management and Research in India.
- Management & Leadership
- Branding & Design