-
PROFILE
-
TOPICS
-
VIDEOS
<
>
About Mark W. Schaefer
Mark Schaefer is a globally recognized keynote speaker, educator, business consultant, and author. His blog {grow} is hailed as one of the top marketing blogs in the world.
Mark has worked in global sales, PR, and marketing positions for more than 30 years and provides consulting services as Executive Director of Schaefer Marketing Solutions.
Mark has advanced degrees in marketing and organizational development; holds seven patents, and is a faculty member of the graduate studies program at Rutgers University. For three years, Mark studied under the late Peter Drucker (a world-renowned consultant and author, known as the founder of modern management).
He is one of the world’s most popular business-related keynote speakers, taking the stage at some of the largest industry and corporate conferences including SXSW, Dell World, the American Bar Association Annual Conference, and many others. He has spoken in 35 different countries.
Mark is also well-known for developing corporate marketing strategies and marketing workshops. His clients range from successful start-ups to global brands such as Adidas, Johnson & Johnson, GE Life Sciences, Pfizer, The U.S. Air Force, and the UK Government.
Mark is the bestselling author of nine books:
Mark’s books have been used as textbooks at more than 70 universities, have been translated into 14 languages, and can be found in more than 750 libraries worldwide.
He is the founder and co-host of The Marketing Companion, one of the top 10 marketing podcasts on iTunes. The show has been downloaded more than 1.5 million times.
Mark is also a popular and entertaining commentator and has appeared on many national television shows and periodicals including the Wall Street Journal, Wired, The New York Times, CNN, National Public Radio, CNBC, the BBC, and the CBS NEWS. He is a regular contributing columnist to The Harvard Business Review.
Mark has worked in global sales, PR, and marketing positions for more than 30 years and provides consulting services as Executive Director of Schaefer Marketing Solutions.
Mark has advanced degrees in marketing and organizational development; holds seven patents, and is a faculty member of the graduate studies program at Rutgers University. For three years, Mark studied under the late Peter Drucker (a world-renowned consultant and author, known as the founder of modern management).
He is one of the world’s most popular business-related keynote speakers, taking the stage at some of the largest industry and corporate conferences including SXSW, Dell World, the American Bar Association Annual Conference, and many others. He has spoken in 35 different countries.
Mark is also well-known for developing corporate marketing strategies and marketing workshops. His clients range from successful start-ups to global brands such as Adidas, Johnson & Johnson, GE Life Sciences, Pfizer, The U.S. Air Force, and the UK Government.
Mark is the bestselling author of nine books:
- Cumulative Advantage: How to Build Momentum for your Ideas, Business, and Life Against All Odds — Mark’s latest book explores the art and science of momentum
- Marketing Rebellion: The Most Human Company Wins — Visionary book hit number one on Amazon in both “marketing” and “advertising.”
- KNOWN: How to Build and Unleash Your Personal Brand in the Digital Age — World’s number one book on personal branding
- The Content Code — Named one of the top five marketing books of the year by INC Magazine.
- Social Media Explained — Essential primer on social media marketing
- Return on Influence — First book ever written on influencer marketing. Named to the elite list of top academic titles of the year by the American Library Association, which declared it an “essential” and “pathfinding” book.
- Born to Blog — All-time bestselling book on blogging!
- LESSONS — Collection of essential essays on embracing chaos
- The Tao of Twitter – Best-selling book on Twitter in the world.
Mark’s books have been used as textbooks at more than 70 universities, have been translated into 14 languages, and can be found in more than 750 libraries worldwide.
He is the founder and co-host of The Marketing Companion, one of the top 10 marketing podcasts on iTunes. The show has been downloaded more than 1.5 million times.
Mark is also a popular and entertaining commentator and has appeared on many national television shows and periodicals including the Wall Street Journal, Wired, The New York Times, CNN, National Public Radio, CNBC, the BBC, and the CBS NEWS. He is a regular contributing columnist to The Harvard Business Review.
Speaking Topics
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world. With more than 30 years of experience, Mark is one of the most sought-after and inspirational keynote speakers anywhere.
Mark’s exciting talks combine memorable insights with passion and humor. Hire Mark, and you’ll get an experience your audience will never forget. He delivers original insights, not just information!
KNOWN: THE FUTURE OF MARKETING IS YOU
Acclaimed author and speaker Mark Schaefer delivers the secrets to standing out in the world, based on his new book KNOWN. Being known is not the same as being famous. It’s not about having millions of fans and red-carpet appearances. Being known is about approaching your web presence with an intent that creates the proper authority, reputation, and audience to realize your potential and achieve your goals … whatever they might be. In this fast-paced and entertaining program, Schaefer explains why the future of branding is no longer an accumulation of advertising impressions – but may depend on an accumulation of human impressions. How do you scale this human need for connection? In this session, attendees will learn: • Why the future of marketing will depend on human impressions instead of advertising impressions • A research-based approach to build a personal brand and stand out in any industry • Actionable tips to guide your personal brand today
BUSINESS REIMAGINED: HOW TO ADAPT TO A WORLD WITHOUT LOYALTY
Based on his brilliant new book Marketing Rebellion, Mark Schaefer takes your audience on a surprising discovery of surprising consumer realities. Weaving research with entertaining stories, Mark shows how an entirely new mindset is needed to meaningfully connect with customers in a rebellion against marketing, advertising and PR. Whether you work for a start-up or a multinational brand, adapting to these realities is vital to business success in the digital age.
In this session, attendees will learn:
CONTENT CODE: THE FUTURE OF MARKETING
Facebook reach is in a free fall, brands are pumping out content at a breath-taking pace, and in the next five years, the amount of information on the web will increase by 500 percent. How does your company stand out and compete in a world of such overwhelming information density? How do you cut through the clutter in a social media world gone mad?
In this exciting and fast-paced program, Mark Schaefer outlines the visionary new rules of customer engagement from his award-winning book The Content Code.
In this session, attendees will learn:
TEN VITAL TRENDS POINTING TO THE FUTURE OF MARKETING
The world is changing so fast that keeping up seems overwhelming. Renowned marketing expert Mark Schaefer peels back the curtain on 10 trends that will determine the future of your company’s marketing program – with some surprising implications.
In this session, attendees will learn:
Mark’s exciting talks combine memorable insights with passion and humor. Hire Mark, and you’ll get an experience your audience will never forget. He delivers original insights, not just information!
KNOWN: THE FUTURE OF MARKETING IS YOU
Acclaimed author and speaker Mark Schaefer delivers the secrets to standing out in the world, based on his new book KNOWN. Being known is not the same as being famous. It’s not about having millions of fans and red-carpet appearances. Being known is about approaching your web presence with an intent that creates the proper authority, reputation, and audience to realize your potential and achieve your goals … whatever they might be. In this fast-paced and entertaining program, Schaefer explains why the future of branding is no longer an accumulation of advertising impressions – but may depend on an accumulation of human impressions. How do you scale this human need for connection? In this session, attendees will learn: • Why the future of marketing will depend on human impressions instead of advertising impressions • A research-based approach to build a personal brand and stand out in any industry • Actionable tips to guide your personal brand today
BUSINESS REIMAGINED: HOW TO ADAPT TO A WORLD WITHOUT LOYALTY
Based on his brilliant new book Marketing Rebellion, Mark Schaefer takes your audience on a surprising discovery of surprising consumer realities. Weaving research with entertaining stories, Mark shows how an entirely new mindset is needed to meaningfully connect with customers in a rebellion against marketing, advertising and PR. Whether you work for a start-up or a multinational brand, adapting to these realities is vital to business success in the digital age.
In this session, attendees will learn:
- Why the future of marketing will depend on human impressions instead of advertising impressions
- A research-based approach to build a personal brand and stand out in any industry
- Actionable tips to guide your personal brand today.
CONTENT CODE: THE FUTURE OF MARKETING
Facebook reach is in a free fall, brands are pumping out content at a breath-taking pace, and in the next five years, the amount of information on the web will increase by 500 percent. How does your company stand out and compete in a world of such overwhelming information density? How do you cut through the clutter in a social media world gone mad?
In this exciting and fast-paced program, Mark Schaefer outlines the visionary new rules of customer engagement from his award-winning book The Content Code.
In this session, attendees will learn:
- The new priority for branding
- A revelation of the true economics of social media marketing
- Six factors every business needs to know to cut through information density
TEN VITAL TRENDS POINTING TO THE FUTURE OF MARKETING
The world is changing so fast that keeping up seems overwhelming. Renowned marketing expert Mark Schaefer peels back the curtain on 10 trends that will determine the future of your company’s marketing program – with some surprising implications.
In this session, attendees will learn:
- Which trends will most impact businesses in the next five years
- Discover why some technologies like chatbots may not be ready for prime time
- Learn how the regulatory environment may change quickly and impact marketing priorities
- The mindset change required to withstand these challenges
|
|
|
